Law firm Veat, Ju-hyeong, Food Regulation Consulting Team Leader, Specific Strategies for Changes in US FOP Label Regulations
Article posted in 2025-04-03 10:57:46 | VEAT
Law firm Veat’s Ju-hyung Lee, a global food industry expert, contributed a column titled ‘Introduction of U.S. Front-of-Package (FOP) Nutrition Labeling and Korean Food Companies’ Response Strategies’ to the Food & Beverage News.
Below is a summary of the column; those interested in the full text can refer to the link at the bottom.
The ‘Front-of-Package (FOP) Nutrition Labeling’ system being promoted by the U.S. Food and Drug Administration (FDA) requires the display of key nutritional information on the front of food packaging in a concise manner. It is being considered for implementation to help consumers choose healthier foods, and calories, saturated fat, sodium, and added sugars are expected to be key display targets.
Existing nutritional information has been provided on the back of packaging, but the FOP system is designed to allow consumers to obtain information intuitively from the front of the packaging. This is expected to encourage healthy eating habits while also increasing the likelihood of warning labels being attached to products with unfavorable nutritional profiles, which will significantly impact companies’ product strategies.
Similar systems have already been implemented in several countries, including Chile and Canada, and global companies such as Nestle and Kellogg have embraced this as an opportunity to improve their products and strengthen their healthy image. Conversely, companies that have failed to adapt to regulatory changes have also been eliminated from the market.
If the FOP system is implemented in the United States, Korean food companies will also need strategies tailored to it.
Ju-hyung Lee, Food Regulatory Consulting Team Manager at Law firm Veat, possesses extensive experience in the domestic and international food safety and regulatory fields and provides legal advice to the global food industry. He is a concurrently appointed professor at the Graduate School of Food Safety Regulatory Science at Chung-Ang University, former head of the Policy Research Department at the Food Safety Information Agency, and has served as an expert in various government agencies and academic organizations, including the Ministry of Health and Welfare, the National Office for Government Policy Coordination, and the MFDS. He holds qualifications such as U.S. FSVP-QI, PCHF–PCQI/FSPCA, demonstrating his deep expertise in global food industry regulations.
Law firm Veat provides legal advice on various legal issues related to the food industry and supports companies in proactively assessing legal risks and ensuring stable business operations, including domestic and international food regulatory compliance, contract drafting, and overseas market entry strategies. It also provides legal advice reflecting the latest food regulations and market trends, and systematically supports legal consulting to enable companies to respond strategically from their perspective when issues arise in the food-related industry.
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From Law firm Veat